Podcast: Play in new window | Download (Duration: 22:04 — 20.2MB)
Subscribe: RSS
Have you ever heard of Dollar Shave Club and it’s founder Mike Dubin?
I was thinking of Mike today and about how this kid launched a multi-million dollar brand overnight.
He does a great job exposing the pain in his niche, while injecting humor and wit into his marketing.
Brilliance personified!
Let’s dive into this marketing juggernaut and learn a few things.
Enjoy!
Sam